RS1-Ruhr: readability concept for change of direction Tool provider
NameCHIPS consortium (Joris Van Damme)
Readability tool main characteristics
TitleRS1-Ruhr: readability concept for change of direction
Playlist
Change of direction
Change of direction Tooltype Concept
Scale Route, City
Does the readability tool encompass a certain location?Yes
LocationRuhr
To whom is the tool primarily directed?New user (e.g. someone who wants to try it)
Readability tool branding strategy
Is the tool related toCycle highway
Name of cycle highwayRS1 Radschnelweg
Central brand colors2 brand colours
Logo of cycle highway
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Slide 5Readability tool description
Readability tool description
This strategy increases also the exposure towards potential users and provides a solution for entrances.
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