Tools Super cykelstier Region Copenhagen: network-identity and branding strategy

Playlist
Identity 21
Tooltype
Strategy 9
Scale
Region 15
Review
Award 26
Location
Copenhagen 5
Super cykelstier Region Copenhagen: network-identity and branding strategy
Playlist
Identity
Tooltype
Strategy
Scale
Region
Review
Award
Location
Copenhagen
Tool provider
Name
CHIPS consortium
Readability tool main characteristics
Title
Super cykelstier Region Copenhagen: network-identity and branding strategy
Playlist
Identity
Tooltype
Strategy
Scale
Region
Does the readability tool encompass a certain location?
Yes
Location
Copenhagen
To whom is the tool primarily directed?
Potential user (anyone who might use the mobility product)
Readability tool branding strategy
Is the tool related to
Cycle highway
Name of cycle highway
Supercykelstier Cycle Highways
Central brand colors
2 brand colours
Logo of cycle highway

Slide 1
Readability tool description
Functionality
  • In line with CHIPS recommended identity-principles: C-codes, central brand colour,...
  • CHIPS recommended code-logo strategy
  • Consequent coulour strategy
  • Regional scale
Related files and links
Related links

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